Project Description


Longchamp SS17, ‘London Window’ (Window Display)

Creative Concept

This is one of the schemes for Longchamp SS Window. This season’s window design featured one of blue color stripe crossing the window and acted as VM display props for showing the new collection.BM delivered the scheme across 7 stores in HK & Macau area. There are flagship version and ordinary version props. Flagship version is presented in a more artistic way. Metal plate is adopted as the main material and graphic vinyl to present the visual form. And for the ordinary version, wooden structure in lacquered finish is adopted. Apart from production, BM is also responsible for the installation part for both HK and Macau stores.